Often when advertisers find themself in creative success, it's hard to stop them reprising the same concept over and over again until the dead horse has been beaten until unrecognition, well not so with SONY!
Going from award-winning strength to strength with bouncing balls, falling paint and now the latest ingenious ad featuring a whole lotta foam. Already in the making, a NEW ad, drawing it's concept from what seems like a bottomless well of creativity over at Sony has been announced.
SONY Bravias new advert will feature 5 billion(!) swarming locust, truly taking it to the next level in advertising as we know it. It will of course be filmed in slo-mo to the sound of Hallelujah by Jeff Buckley as interpreted by José Gonzàlez and the scary Dreijer-twins.
Danish director Nicolai Fuglsig will be repeating his role as director and was quoted explaining the concept behind this new endeavour in the latest ad weekly:
"Our AD Juan Cabral is already down on location in Canaan, worshipping the shit out of that golden lamb so we expect locust within the week and will hopefully have this mutha cut up and ready to go come early May, unless the famine hits first"
Inga kommentarer:
Skicka en kommentar